Wednesday, May 19, 2010

Neumann In...Neumann Out

Neumann Expands Product Portfolio


At prolight+sound a logo on the Neumann stand, visible from afar, alerted visitors to the fact that Neumann, world-famous for professional microphones, is now applying its electroacoustic expertise to the other end of the audio chain.

A few months ago it was announced that Neumann would add studio monitors to its product portfolio. This range is based on the products of the well-known Klein + Hummel company. Their monitors have an excellent reputation in German-speaking countries and a few others, but are less familiar internationally.

“That will certainly change in the near future, because the Neumann brand is well-established in the international studio world. We anticipate a strong synergy effect here,” explains Wolfgang Fraissinet, President of Marketing/Sales at Neumann Berlin. “In the history of the company, Neumann stands for far more than microphone technology. Over the decades we have also produced record-cutting equipment and studio consoles, for example. Our expertise in transformer design – for the microphone – as well as in signal processing and digital audio technology, has already been demonstrated. In addition Neumann has a leading role in the area of high technology, which is successfully implemented, for instance, in the digital microphones of the Solution-D series.”

Existing studio monitors are being incorporated into the Neumann product portfolio as the “KH Line”. Over time, new products will be developed to fullfil the needs of the most discerning customers in the market. The core concept of excellence in audio reproduction will remain and cutting edge technologies will continue to set Neuman Studio Monitoring Systems apart from the masses. Later this year, the first new studio monitors carrying the Neumann label will be launched.

Most of the former Klein + Hummel engineers continue to work for the Sennheiser Group, in support of the markets Installed Sound at Sennheiser, and Studio Monitor Systems at Neumann. Thus, for the most part, the same people still stand behind the products. Service for present and future customers is also ensured, with the accustomed Neumann quality.

Klein + Hummel has been part of the Sennheiser Group since 2005. At the beginning of 2010 it was decided that the Studio products business would be further developed by Neumann, and that the Installed Sound area would be integrated into Sennheiser.

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