Shure has new DIGITAL mics?

From SportsVideo.org

Shure Mics Make Move to Digital

Jan 27, 2009 - 2:17:44 PM
Shure microphones are moving into the digital realm with the debut of three products: the PG27USB and PG42USB side-address condenser microphones and the X2U XLR-to-USB signal adapter. In addition, Shure introduced XLR models of the new microphones, the PG27 and PG42. “Over the past several years, more and more musicians, both professional and amateur, have taken recording into their own hands at home, on the road, in their bedroom, basement, tour bus, wherever,” says Chad Wiggins, category manager, Wired Microphones. “With these new products, we’re bringing the legendary heritage of Shure microphones to every level of performer and home recording artist as the proliferation of digital recording continues.” The PG27USB and PG42USB microphones connect professional-caliber Shure microphones to any USB computer port with “plug-and-play” performance. The cardioid condenser mics feature built-in headphone monitoring with zero latency and monitor mix control, enabling users to instantly hear what they’re recording through headphones and make adjustments on the fly, which makes them excellent tools for multitrack recording. Both microphones are durable enough for everyday use and practice but sophisticated enough for advanced recording by the most discerning artists. “Now anyone can connect a Shure microphone to their computer to create their music,” says Scott Sullivan, senior director of product marketing and development. “We realized that musicians who create digital recordings are looking for three things: superior equipment to translate their sound; the ability to hear themselves ... monitoring; and the ability to accurately adjust their monitor mix. We’re delivering all of this with our new USB microphones and the X2U adapter.” The PG27 and PG42 are XLR counterparts of the USB models. The PG27 and PG27USB feature a flat, neutral frequency response for natural reproduction of a wide variety of instrument and vocal sound sources. The PG42 and PG42USB were specifically engineered to reproduce the subtle nuances of lead vocals. The large diaphragm allows for higher sensitivity to clearly reproduce refined performances. The low-cut filter and external shock-mount further optimize performance for vocals.